Social Media

How to Create a Strong Business Profile on Instagram Instagram is becoming an increasingly important channel for many companies. More companies than ever are using the platform, and the usage is growing every year. Furthermore, the number of users on Instagram is growing as well. Whilst the opportunities for reaching your target audience are thus greater than ever, it will also increase the competition. This means that you need to fine-tune your strategy in order to win over your competitors and get the attention of your target audience. You must use all the tricks you can to catch those who…

Getting started with advertising on Facebook is not a complicated task, it is as with all advertising that you have good control over certain things. For example, what you want to reach out with for messages, who is your target audience, and what the purpose of your advertising is. There are a large number of advertising models on Facebook. In this guide, we share the different ways you can advertise on Facebook - depending on what your goal is with advertising. Basic information Anyone can advertise on Facebook, what is required is that you have a page that you manage.…

No matter what you sell or who you sell to, social media advertising can help you spread your brand and get more leads. There is a significant chance that your target audience is on one or more social networks and that they are often there. It's time to reach them! In this article, we will focus on the preparatory and strategic piece of advertising on social media. Put up your plan first and we'll take the practical pieces later! Google Ads (Adwords) Google Ads and advertising on Facebook or Instagram, for example, are structured in different ways and complement each other…

Everyone talks about Snapchat, but what is the point of this social media platform and how can your business leverage it for marketing? Snapchat currently has hundreds of millions of users worldwide and they are becoming more and more. Major players such as CNN, National Geographic, and many more have already noticed and experienced great advantages of Snapchat. Want to know if Snapchat is a social media platform for your company? Let's go into detail about Snapchat and how you can use it for marketing. What is Snapchat? Snapchat is described as the world's largest photo and video platform anyone…

The various social media platforms have different user data that you as a site owner can access. You get the most comprehensive data from Google Analytics and Facebook. However, valuable data is also available on the other platforms, although not as detailed. Reviewing statistics on Instagram can give you a lot of help in your marketing. A big advantage of social media marketing, compared to more traditional marketing, is exactly the statistics. You get a ton of information about your target group and can relatively easily see if you have reached the right target group. Compare this to, for example,…

With hundreds of millions of users, Snapchat has become a big trend among the young. The majority of Snapchat users are between 13 and 24 years old and now companies are starting to see opportunities to create relationships through the channel. In particular, companies that focus on the younger audience. Snapchat is today the big social media channel for young people. You upload photos and videos that are shown for a maximum of 10 seconds, called snaps. It's a simple interface, you can draw and use different filters to create crazy things. Once you have taken a snap, it will…

Getting Started Social media has become an obvious tool in most marketing plans that want to be visible in today's digital noise. Social media gives you the opportunity to reach your target audience in a fast and cost-effective way compared to traditional media such as TV, radio, and the newspaper. In other words, this means you are missing out on great opportunities if your company is not included in social media. Getting started is not always the easiest thing, which can be even more difficult is knowing which platform (s) you can use for your particular company and its product…